Over two decades ago, the leaders of MGI Research prognosticated that massive business transformations would result from what we now know as Enterprise Resource Planning (ERP) technology. While ERP is now common vernacular and a staple technology for mid-market and Fortune 1000 companies, MGI believes the next transformative business technology is near.
The next transformation will be ushered in by what MGI has dubbed Agile Monetization Platform (AMP) technology. This technology was born as a result of the lack of agility, speed and frictionless freedom to serve customers with modern purchasing, pricing and consumption preferences. Rigid, slow and dated ERPs can hinder the idyllic customer experience, and business owners are demanding to take back control from these decades-old processes and technologies.
Andrew Dailey, managing director of MGI Research, describes Agile Monetization Platforms as having capabilities that span across nine categories:
- Ecommerce
- Agile billing
- Financials
- Mediation
- CRM (Customer Relationship Management)
- CPQ (Configure-Price-Quote)
- Contract management
- Order management
Although Agile Monetization Platforms are not a single product, MGI asserts that an agile billing engine is at the core of the ecosystem. It requires a new organizational approach that delivers business differentiation and operational efficiencies while creating a frictionless experience for the customer.
Will ERP technology be totally replaced? Not anytime soon. But Agile Monetization Platforms are on the horizon. You heard it first from MGI.