Papers
eBook: 6 Challenges Facing Advertising Technology
Product innovation in Marketing and Ad Tech is happening faster than ever. The companies that can act quickly to monetize new, tech-driven opportunities have a distinct competitive advantage.
In this ebook, you’ll discover how to surmount six of the biggest challenges facing Marketing and Ad Tech:
- Demand for Transparency
- Accuracy at Speed
- Disruptive Technology
- Customer Experience (CX)
- Cross-Border Complexity
- Industry Consolidation
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