Analyst Report
MGI Research: Agile Monetization Platforms - State of Monetization 2016
Throughout 2016 MGI Research conducted a comprehensive survey of buyer preferences and intentions in the Agile Monetization market. The study reached numerous decision-makers, and current and potential buyers of monetization technology solutions.
The results reveal important shifts in trends amongst leading adopters of agile monetization solutions. The major findings of the report cover:
- Key drivers for monetization modernization
- Billing challenges organizations faces
- Pricing model shifts
- Time-to-market
- Spending benchmark
- Priorities, intentions, budgets, and preferences
- Cloud preference
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