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New Aberdeen report gives insights into best-in-class revenue operations

Aberdeen Group released a new report that summarizes a survey of current practices in revenue operations across 164 organizations. Check out the full report for insight into how best-in-class organizations are innovating revenue operations. Below are a few of the many interesting findings I found in the Aberdeen report. Financial information is lacking 65% of respondents to the survey indicated that a demand for expedited financial information delivery is a top pressure. Near real-time access t…
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How Do Your Finance Process Costs Add Up?

Controlling and cutting costs has traditionally been the purview of the finance department and the development of increasingly sophisticated solutions for revenue operations is opening up a host of new opportunities to help the entire organization. This post explores some of the more costly aspects of finance processes as well as how integrating and automating revenue operations can help cut costs while delivering a host of other benefits. Revenue Operations Costs Drivers A variety of factors c…
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How SaaS solutions help CFOs get IT right

There’s no doubt about it: the role of finance department leaders and the shape of finance organizations has evolved rapidly in recent years. More and more CFOs are helping their organizations call smarter plays rather than just keeping score. And all lines of business increasingly look to the finance department for insights and ideas around improving everything from process efficiency to customer service. From our perspective, disruptive technologies (innovative technologies that change the st…
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Cure for the Revenue Blues

As an Austin-based company, it’s probably no surprise that many of us at Transverse love the blues. The Texas blues. Chicago blues. Country blues. Hill country blues. Jump blues. Swamp blues. Even Canadian blues. We love all of the genres, except one—the dreaded “revenue blues.” Although it’s painful to hear, most finance departments are singing them on some level. Do any of these refrains sound familiar? Our pricing approach is outdated, but fair — nimble competitors are stealing our market sh…
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Move your O2C cycle into the fast lane

Unless you’re on vacation or running errands, you probably always take the fastest route to a destination. After all, unnecessary stops and detours take away from other more valuable things you could be doing. The same can be said for the order-to-cash (O2C) cycle. To optimize working capital and profitability, you want the O2C cycle to operate in the fast lane so you can recognize revenue ASAP after an order is placed. But in most companies the 02C commute is fraught with pit stops, detours an…
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Take the guesswork out of revenue recognition with Transverse

Observe due measure, for right timing is in all things the most important factor.
- Hesiod. Timing has always been a big deal, even in ancient Greece. With today’s complex subscription-based products and services, revenue-recognition timing—and the specific details of what happened—are getting to be an especially big deal. Timing errors can lead to massive write-downs or even prison. Even when you fully trust your accounting team, the SEC filing process is nerve wracking. If you talk to three d…
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Build your own revenue operations management system: A how-to guide for underperformance

This is not another build-versus-buy debate. This is an if-you-build-it-you-are-going-to-overpay-for-an-underperforming-system-that-will-be-an-ongoing-nightmare-that-you’ll-regret-forever discussion. So, if you’re looking for reassurance that devoting the time, money and resources necessary to build and maintain your own revenue operations management system is a good idea, you’ve come to the wrong place. This is a reality check about what you’re really up against and why it’s not worth it despi…
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Reflections on an Austin-inspired work culture

In my nearly 20 years as a recruiter, I’ve worked with a lot of companies so I know a thing or two about workplace cultures. As an entrepreneur myself, I would have never left my successful recruiting business to join the Transverse team, if I wasn’t excited by their emphasis on maintaining a startup-like culture that both inspires and empowers employees. I recruited some of the original Transverse employees, which are still a key part of the team. And I’ve enthusiastically watched the company …
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Dec 04, 2013 Thought Leadership

Revenue Recognition and the SEC’s New RoboCop: "Come quietly or there will be… trouble."

In a world of madcap financial shenanigans, the SEC just got more aggressive with its audit evaluation process. Earnings management policing is now carried out by a relentless and inhumanly efficient new automated tool aka “RoboCop.” Ferreting out dodgy accounting has become sexy for the government again. In this environment of microscopic oversight, how can corporations overcome stringent reporting requirements and prove they are on the up-and-up? If you’ve been keeping up with the SEC’s lates…
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Gotransverse Celebrates Austin City Limits Music Festival

Here at Gotransverse, our team consists of a mix of many different cultures. However diverse, one thing unites us all: a universal love of music. Originally from Moscow, I was drawn to the Austin area by its vibrant live music scene. Even though I’ve lived here for several years, I finally attended my first Austin City Limits Music Festival earlier this month and I loved it! I had a great time and enjoyed seeing many bands, all representing a wide variety of musical genres. I can’t help but won…
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