Gotransverse | Blog


May 18, 2021 Thought Leadership

Ready for Agile Billing in Your Organization? Meet the Gotransverse PaaS.

When businesses are considering implementing agile billing platforms to enable growth, the first question they usually have to answer is “Build or buy?” That is, should they build their own software from scratch or purchase from an established vendor? We’ve discussed the pros and cons at length, and to us, the answer is clear: cost, timing, quality, and longevity of the platform all point toward “buy” as the right choice — that is, assuming you select the right vendor to work with. There are pl…
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May 11, 2021 Thought Leadership

Back to Billing Basics: Revenue Leakage

When we talk about billing automation, we often refer to the goal of minimizing revenue leakage. While minimizing leakage of any kind sounds like a worthwhile goal, let’s take a step back and look at exactly what we’re talking about. What Is Revenue Leakage? Revenue leakage is exactly what it sounds like: the slow, unintended, and often unnoticed loss of money from within a business. This isn’t loss from general planned or unplanned business expenses; rather, it refers to the inadvertent loss d…
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May 04, 2021 Thought Leadership

The Future of the Subscription & Billing Management Market

A recent report from MarketsandMarkets predicts that the subscription and billing management market will nearly double in the next few years, soaring from $4 billion in 2020 to $7.8 billion in 2025. That’s a compound annual growth rate of 14 percent. What’s driving that growth? A lot of the trends that either surfaced or accelerated as a result of the COVID-19 pandemic and ensuing economic uncertainty, all designed to ensure relevance through rapid change and keep customers coming back no matte…
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Apr 27, 2021 Thought Leadership

Business Intelligence in Billing: Data Analytics & Reporting in 2021 & Beyond

While business intelligence has been gaining ground for years — spreadsheets giving way to more sophisticated and powerful analytics tools — all the transformations 2020 inspired also pushed data analytics and reporting strategy solidly into “must-have” territory. The question is no longer whether business intelligence tools can support operations and growth, but which tools are best suited to the organization’s particular needs. Access to clean, real-time billing data, visualized in a powerful…
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Apr 20, 2021 Thought Leadership

Best Practices for Implementing Gotransverse Intelligent Billing

If your organization has decided to make the switch to intelligent billing, congratulations! You’re on your way to laying the foundation for increased revenue, enhanced customer relationships, and a leg up in the competitive market. But making the decision is just the beginning. Successfully launching an intelligent billing solution requires significant time, planning, and effort — but we promise, it’s worth the investment. In our guide, Best Practices for Gotransverse Intelligent Billing Imple…
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Apr 13, 2021 Thought Leadership

Back to Billing Basics: Revenue Recognition

At Gotransverse, we spend a lot of time in the weeds, looking at the nuances of agile billing and all it entails. (We can’t help it; we’re obsessed.) But as we kick off the second quarter, we want to spend some time going back to basics, with overviews of some of the key elements of billing and critical billing platform functionalities. We’ll kick off revenue recognition. This is needed in the final piece of the quote-to-cash process — the one that enables businesses to claim the money they e…
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Apr 06, 2021 Thought Leadership

10 Subscription Billing Metrics Businesses Need to Track

Companies offering simple, straightforward business models such as one-time purchases or perpetual licensing, can use simple, straightforward metrics in their financial reporting. But tracking performance under a subscription billing model is a little different, and companies adopting these models will need to look at a new set of indicators to ensure they’re on the path to growth. We break down ten key metrics here. 1. Monthly Recurring Revenue (MRR) Monthly recurring revenue (MRR) is a founda…
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Mar 30, 2021 Thought Leadership

Giving Recurring Revenue New Life with Consumption-Based Models

From media streaming to groceries to transportation to monthly boxes of just about anything you could ever want to buy, subscriptions have taken over consumers’ lives in a big way. And the convenience of these models made them even more popular in 2020 as they allowed folks to continue using their favorite products and try out new services even as they were sheltering in place. However, we’ve recently seen a new trend begin to emerge: subscription fatigue. Deloitte reported last year that nearl…
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Mar 23, 2021 Thought Leadership

Myth vs. Reality: How to Tell if a Vendor Truly Supports Usage-Based Billing

As usage-based pricing models have grown in popularity among companies of a wide range of sizes in just about every industry, one troubling trend has developed in the billing landscape: many vendors advertise themselves as usage-based billing experts when, in reality, they’re capabilities extend to only the most basic models. Businesses that invest in usage-based platforms to replace their legacy systems, only to find their new system is less robust than they’d hoped will quickly find themselve…
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Mar 16, 2021 Thought Leadership

Gotransverse in Forbes: The Year of Consumption-Based Services

“Some say that 2020 was the year of subscription pricing. If that is the case, you can expect 2021 to be the year of consumption-based revenue.” - James Messer, Founder and CEO, Gotransverse, in Forbes Earlier this month, Gotransverse founder and CEO James Messer wrote an article for Forbes about the evolution of traditional subscription services. He acknowledged that the COVID-19 pandemic has driven significant demand for subscription services as consumers have sought to procure everything fro…
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