Feb 25, 2020
Company News
Gotransverse Is Updating Our Documentation Site
At Gotransverse we pride ourselves on providing the full spectrum of SaaS billing, from basic subscriptions to advanced rating you would find inexpensive, traditional on-premises billing solutions, with the configuration and agility of SaaS billing platforms. For us, though, it’s about more than adding great new features to our platform. We look at the whole billing experience, from companies looking to buy new billing solutions all the way to our tenured customers in our Customer Success Progr…
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Feb 18, 2020
Thought Leadership
The Hidden Costs of Maintaining Your Traditional or Homegrown Billing System
When a company outgrows its existing billing system, leadership has two options: maintain it through updates and add-ons to help it meet the growing business’ needs or replace it with a new system altogether. While businesses looking to make financially responsible decisions may be inclined to adjust their current systems rather than shelling out for a new platform, we think that instinct merits further thought.
First, let’s take a look at some of the business scenarios that are likely behind t…
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Feb 11, 2020
Thought Leadership
The Power of Extensibility to Personalize Billing for Our Customer’s Needs
Our goal is to support each client’s business growth with a platform that’s configurable to their unique needs — without the costs or maintenance responsibilities of fully custom-built software. And because no two customer’s billing needs are the same, we do that through extensibility, a software design principle that provides for personalization and future growth.
At Gotransverse we talk about a thing that we call the “rings of extensibility,” which means how we structure our product design t…
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Feb 06, 2020
Thought Leadership
Consumption-Based Models: Unpacking Stored Value
Here at Gotransverse, we’re big believers in enhancing simple subscriptions by combining them with consumption-based models. This strategy helps companies achieve three major goals: driving adoption, maximizing revenue, and improving cash flow. For more on how that works, we invite you to read our recent blog post with insights from Gotransverse President, Mike Beamer. But consumption-based billing takes on many forms, with models ranging from tiers and tapers to time-based value to resource sh…
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Feb 04, 2020
Thought Leadership
Maximizing Revenue and Driving Adoption with Intelligent Billing
“During my career, I’ve had the opportunity to work at large companies, small companies, high-tech companies and companies around the world. And one of the common things that they all share is they want to figure out how they can both maximize revenue and drive adoption.” - Michael Beamer, President, Gotransverse.
Maximizing revenue and driving adoption, or growing the customer base, are two key goals of just about any business, and in the video below, Gotransverse president Michael Beamer intr…
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Jan 29, 2020
Thought Leadership
Is Your Legacy Billing Platform Holding You Back?
As today’s customers demand more flexibility in the way they buy and use products and services — from B2B SaaS platforms to communication service providers to utilities and beyond — it’s becoming increasingly critical for businesses to offer customizable billing models such as service and product bundling, usage caps, varied rating methods, personalization, promotions cross-product discounts, and other incentives that enable customers to pay for only what they need, when and how it’s convenient…
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Jan 23, 2020
Thought Leadership
A Shift in Monetization: What Makes Gotransverse Different
“We focus on where we know the market is going.” - Jim Messer, Founder & CEO, Gotransverse.Whether you’re a B2B or B2C business, whether you’re selling media, utilities, SaaS business solutions, sock subscriptions, or anything else, there’s one thing all businesses have in common: you’re operating in a competitive market in which the rules and best-practices for monetization are mid-transformation. In order to stay ahead of the competition, you have to stay ahead of the curve.
In the …
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Jan 21, 2020
Thought Leadership
What Are We Talking About when We Talk About Mediation in Billing?
When integrating multiple systems and data sources together, it’s important that they match up. Mediation is a way to automate that mapping. If you’ve spent any time perusing our website, you’ve likely noticed we talk about mediation quite a bit. But what is it, exactly, and what role does it play in the billing process?
In short, mediation is the process of converting raw usage data into usable information for rating and invoicing.
Sounds simple enough, right? So why is a powerful, automated …
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Jan 14, 2020
Thought Leadership
Keep Users Up to Speed with the Gotransverse Action Framework
One of the biggest keys to successful operations, billing, and client relationships is transparency. Do internal users know what’s going on with accounts, products, and workflows? Can customers track their account status — and important changes?
With the Gotransverse Action Framework, the answer is yes. The Action Framework powers Gotransverse’s notification management system, which initiates internal or external workflows and notifications to automate your organization’s standard processes and…
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Jan 08, 2020
Thought Leadership
Gotransverse in Forbes: How Consumer Expectations are Shaping the Future of CSPs
“Consumers expect a seamless content and communications experience across all platforms, so CSPs should work to serve as the single source for various services, including channels, apps, remote control services like Alexa, entertainment services like Apple TV, and more. Consumers seem to want all their online needs -- news, stocks, streaming, shopping, traffic, live video interactions, horoscopes, you name it -- delivered as a consolidated experience.”
Gotransverse CEO James Messer was recently…
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